Associates

Aaron Baker

Aaron Hendrickson
IT INFRASTRACTURE

Aaron Jerdee
CUSTOMER SUCCESS

Abigail Mulligan
DEALER SERVICES

Adam Coffelt
DEALER SERVICES

Adam Vick
PRODUCTION OPERATIONS

Alejandra Phillips
MARKETING

Alek Sievert
DEALER SUPPORT

Alice Piar Acevedo
DEALER SUPPORT

Amanda Ledermann
TERRITORY SALES

Amanda Raskin
PROGRAM SERVICES

Amy Hopp
DEALER SUPPORT

Andy Wilson
DEVELOPMENT

Anthony Gjonaj
SALES

Ash VonLeiderskaut
DEVELOPMENT

Ashleigh Garibay
DEALER SERVICES

Barry Anderberg
DEVELOPMENT

Beau Bureau
DEVELOPMENT

Bethmari Marquez
PRODUCTION OPERATIONS

Betsy Habermann
ACCOUNT MANAGEMENT

Brian Jones
TERRITORY SALES

Brian Mace
DEALER SUCCESS

Camille Burley
CLIENT ENGAGEMENT

Carlos Gajardo
CUSTOMER SUCCESS

Carol Hoverman
ADMINISTRATION

Chris Good
TERRITORY SALES

Chris Johnson
DEVELOPMENT

Christine Schmidt
ADMINISTRATION

Christine Worthington
MARKETING

Christy Johnson
PRODUCT

Chynna Stull
PROGRAM SERVICES

Connor Olson
DEALER SUPPORT

Corwin Haapala
DEVELOPMENT

Craig Vore
PRODUCT

Damien Perryman
TERRITORY SALES

Daniel Donahue
DEVELOPMENT

David Neis
ANALYTICS SERVICES

Denise Slattery
ACCOUNTING

Denyn Pysz
TERRITORY SALES

Diego Hernandez
DEVELOPMENT

Dom Hurst
DEALER SUCCESS

Elizabeth Hegerfeld
FINANCE

Ember Albrecht
DEALER SERVICES

Eric Berry
TERRITORY SALES

Eric Mickols
DEVELOPMENT

Eric Morse
DEALER SUPPORT

Eric Schilling
TERRITORY SALES

Eric Wills
TERRITORY SALES

Erin Knowles
CLIENT ENGAGEMENT

Evan Small
CLIENT ENGAGEMENT

Gary Marcotte
INNOVATION

Grant Schmitzerle
DEALER SUCCESS

Hannah Reckinger
PRODUCTION OPERATIONS

Jack Varley
CLIENT ENGAGEMENT

Jason Davis
CLIENT ENGAGEMENT

Jason Wolf
DEVELOPMENT

Jeff Geis
ANALYTICS SERVICES

Jennifer Jaeger
TERRITORY SALES

Jeremy Forstner
IT

Jess Stemm
ACCOUNT MANAGEMENT

Jessica Simpson
TERRITORY SALES

Jim Johnson
PROJECT MANAGEMENT

Jimmy Parsons
ACCOUNT MANAGEMENT

Joe Montgomery
IT

Joelle Reckinger
DEALER SUCCESS

Joey Hock
DEALER SUPPORT

John Clavadetscher
PRESIDENT AND CHIEF COMMERCIAL OFFICER

John Cook
TERRITORY SALES

John Degnan
TERRITORY SALES

John Mann
DEALER SERVICES

Jolene Coggan
CLIENT ENGAGEMENT

Jon Marozick
DEVELOPMENT

Jon Ochetti
CHIEF FINANCIAL OFFICER

Juan Benigno
CLIENT ENGAGEMENT

Jul Robinson
DEALER SUPPORT

Julie Frana
PROJECT MANAGEMENT

Justin Cooper
DEVELOPMENT

Justin Kramer
VP OF OEM/STRATEGIC PARTNERSHIPS

Kathryn Kittel
DEALER SERVICES

Katie Morine
ADMINISTRATION

Kelly McCrimmon
PROGRAM SERVICES

Kelsey Willey
SAM/SAR

Kelsi Neis
DEALER SERVICES

Lauren McCrimmon
CONTENT OPERATIONS

Lauren Shea
CLIENT ENGAGEMENT

Lauren Sybrant
PROGRAM SERVICES

Leslie Ozer
CLIENT ENGAGEMENT

Lindsay Earney
MARKETING

Lindsay Shelby
MARKETING

Linnea Vogelzang-Brown
CONTENT OPERATIONS

Luis Yunes
DEVELOPMENT

Lydia Hawley
CLIENT ENGAGEMENT

Maddy Koegel
CLIENT ENGAGEMENT

Mahad Mohamed
PROGRAM SERVICES

MahRyan Ronquist
DEALER SERVICES

Marc Rosamond
DEVELOPMENT

Mark Leppke
UX DESIGNER

Mary Holsten
DEALER SUPPORT

Matt Kristo
ANALYTICS SERVICES

Melissa Stockness
ADMINISTRATION

Mike Price
TERRITORY SALES

Mike Wethington
CEO

Molly Barkus
ACCOUNT MANAGEMENT

Naomi Kolodziejczyk
SALES

Natalie Passus-Yang
PROGRAM SERVICES

Nate Scarbrough
TERRITORY SALES

Nell Campbell
FINANCE & ACCOUNTING

Nichole Carey
CONTENT OPERATIONS

Nick Burns
TERRITORY SALES

Nick Hoffrogge
ADMINISTRATION

Nicole Sherrard
PROGRAM SERVICES

Nicolle Lamb
MARKETING

Pam Dixon
ADMINISTRATION

Rachel Marti
FINANCE

Rakesh Kanakamedala
DEVELOPMENT

Ralph Stetson
TERRITORY SALES

Rebekah Polland
DEALER SERVICES

Reece Jacklitch
CONTENT OPERATIONS

Remina Sangil
DEVELOPMENT

Rhiannon Nelson
PRODUCTION OPERATIONS

Rob Duran
PROGRAM MANAGEMENT

Robert Naeve
DEALER SUPPORT

Rock Kostick
PMO

Roger Noden
DEVELOPMENT

Ryan Goldney
TERRITORY SALES

Ryan Lawyer
DEVELOPMENT

Ryan Linn
DEVELOPMENT

Sami Hodsdon
PROGRAM OPERATIONS

Samuel Gutermuth
DEVELOPMENT

Santesa Pope
PRODUCTION OPERATIONS

Sara Lunt
DEALER SUPPORT

Savannah Maulin
CLIENT ENGAGEMENT

Scott Albrecht
CLIENT ENGAGEMENT

Seth Bertsch
PROJECT MANAGEMENT

Shakrukh Leghari
DEVELOPMENT

Shawn Zents
TERRITORY SALES

Suzie Taylor
IT INFRASTRACTURE

Tanya Adair
DEALER SUCCESS

Tara Linsmayer
PROJECT MANAGEMENT

Taylor Powers
PROGRAM SERVICES

Taylor Rink
PRODUCTION OPERATIONS

Terry Groves
PRODUCT OPERATIONS

Tim Gilmore
PROGRAM SERVICES

Todd Babbitt
ARCHITECTURE

Trevor Gehring
DEALER SUPPORT

Troy Hitchcock
TERRITORY SALES

Tyler Johnson
TERRITORY SALES

Umakanth Buchireddy
DEVELOPMENT

Vang Xiong
FINANCE

Varunee Venkat Raghavan
DEVELOPMENT

Zach Shaver
DEALER SUCCESS
Board

Fred Senn
FOUNDING PARTNER, FALLON
Fred is one of the founding partners of Fallon Worldwide, headquartered in Minneapolis, MN. Known for their creativity, their client portfolio has included blue chip brands like BMW, Porsche, Holiday Inn, Sony, United Airlines, Citibank, Time Magazine, and the Wall Street Journal. Fred is also very involved in local business and nonprofit organizations, and has directed the successful advertising efforts of the Minnesota Business Partnership, the Minnesota Department of Tourism, as well as two gubernatorial campaigns. He is also involved as an adviser or board member to several national children’s organizations.

Jeff P. Greiner
NORTHERN PACIFIC
Jeff co-founded Northern Pacific Group, a growth equity investment firm based in Wayzata, Minnesota, and serves as a Managing Partner. Prior to co-founding Northern Pacific Group, Jeff focused on technology, business and financial services investments for Norwest Equity Partners. Jeff was a Founding Partner at Wessels, Arnold & Henderson. Currently, he serves as a director of DelaGet, Greater Twin Cities United Way, YMCA of the Greater Twin Cities, Boy Scout Northern Star Council, Beta Theta Pi Foundation and Cathedral Church of St. Mark Foundation.

Judson Bemis
ENTREPRENEUR
Judson has served as the National Director of Development for the Hazelden Foundation, the Vice President of New Business Development, and as the principal of Clere Consulting. He serves on the for profit boards of Technology, Inc. and Imaging Institute, Inc. as well as on the nonprofit boards of Theatre de la Jeune Lune, The Minnesota Orchestral Association, The Guthrie Theater Foundation, Theatre Communications Group (in NYC), and MacPhail Center for Music. He currently has been appointed by the Governor to the Minnesota State Arts Board.

Partrick O’Halloran
O’HALLORAN ENT
Patrick was at Accenture for over twenty-two years, including eleven years as its Partner in charge of Customer Insight organization. He co-founded Accenture’s CRM cross industry service line, as well as creating and running the global Customer Insight business unit for eight years, serving some of their largest clients like Washington Mutual and Target. He sits on the board of Datalink, a company that analyzes, designs, implements, and supports information storage infrastructures that store, protect, and provide continuous access to information, and has also served as Founding Partner and Chief Executive Officer of Entiera.

Steve Gill
TALENTI GELATO
Steve is the founder and CEO of Dallas based Talenti Gelato. Talenti is already one of the top 3 brands, successfully competing with other premium ice cream brands in the premium grocery channel. It was acquired by Unilever in 2014. Prior to Talenti, Steve was a Co-Founder and President of Minneapolis based Millennium Import Company from 1993 to 2005 working as a partner with the Edward J. Phillips Family of Minneapolis.
Leadership

Aaron Jerdee
VP, CUSTOMER SUCCESS
Aaron leads the Outsell Customer Success team that supports our more than 1500 clients and boasts industry leading retention. Aaron started at Outsell 9 years ago, as a Customer Success team member and grew to Sales eventually becoming a Regional Sales Manager and leading a highly productive sales team. Aaron has spent the past 13 years in marketing and brings a unique combination of Customer Service, Dealer Operations, and Leadership to our growing Customer Success team.

Anthony Gjonaj
VP, SALES
Anthony Gjonaj leads the Direct Sales teams, helping further accelerate Outsell’s historic growth and establish consistent sales process and operations. He comes to Outsell with over 15 years of automotive experience, including sales and dealer relationship leadership positions at both AutomotiveMastermind and Cars.com. Prior to coming to Outsell, Anthony was the Director of Dealer Relations at AutomotiveMastermind. His favorite color is blue, and loves cooking and golf.

Chris Johnson
VP, DEVELOPMENT
Chris brings more than two decades of leadership experience to Outsell. Previously, he managed the development and delivery of the first Web-enabled Enterprise Resource Planning (ERP) application suite at Lawson Software, and served as the Director of the Development organization for the Governance, Risk, and Compliance business of Thomson Reuters.

Gary Marcotte
SVP, CUSTOMER ENGAGEMENT INNOVATION
Throughout Gary’s 35+ years in Automotive, he has been part of many ground-breaking initiatives, including in the early 1990’s, the launch of Lexus Certified Preowned. He was the long-time leader of Marketing for AutoNation, and since leaving in 2011, has advised many innovative automotive marketers. In his role at Outsell, he helps guide the development process, Product Innovation, and other Strategic growth initiatives.

John Clavadetscher
PRESIDENT AND CHIEF COMMERCIAL OFFICER
John Clavadetscher adds to the company’s customer engagement expertise a depth of automotive experience and a track record of digital transformation accomplishments. A founding team member at Cars.com, he led the company’s go-to-market and customer-first sales efforts for nearly two decades. Clavadetscher joins Outsell from Cooler Screens Inc., where he was also a founding team member.

John Degnan
VP OF MAJOR ACCOUNTS
John leads Outsell’s growing Sales organization that continues to expand sales even through challenging times. John has nearly 30 years in automotive media, leadership, dealer sales/support, including very successful careers at IHeart Media, CBS, Sinclair Broadcasting and others. At Outsell, John helped launch our Direct to Dealer team that is now an integral part of the organization with a dedicated focus to dealer groups. He was also involved in helping the Dealer Success Team drastically improve Outsell’s retention. John’s rich experience includes leading our Major Account Team as Vice President where he helped launch the Dealer Group Omnihub™ and other groundbreaking Outsell products.

Jon Ochetti
CHIEF FINANCE OFFICER
With over twenty years of experience, Jon has an extensive background in strategic planning, product and business analysis, profit optimization, planning processes, financial systems, and corporate integration. Prior to joining Outsell, he was Vice President of Business Strategy and Financial Planning and Analysis at Star Tribune Media Company.

Justin Kramer
VP, OEM/STRATEGIC PARTNERSHIPS
Justin leads our OEM Partnership business that includes strategic white label relationships along with other growing projects that activate OEM data with their dealerships. Justin has over 25 years of automotive experience starting with Ford Credit where he held a variety of leadership roles including training, customer service and sales. Justin’s experience at Outsell includes leading Customer Success and starting the Outsell Caring Committee. Most recently Justin led the large and successful Chevrolet and Agency720 partnership.

Mike Wethington
CHIEF EXECUTIVE OFFICER & FOUNDER
In addition to leading Outsell, Mike is managing partner of SynetVentures, a Minneapolis-based venture capital firm focused on taking innovative business opportunities to the next level. Mike is also a former Regent of St. John’s University and was honored as a finalist for the 2012 Ernst & Young Entrepreneur of the Year Awards.

Nicolle Lamb
VP, MARKETING AND BUSINESS DEVELOPMENT
Nicolle adds to the Outsell’s customer engagement expertise a depth of automotive experience and a track record of marketing accomplishments. Lamb’s past roles include leadership positions at Epsilon/Aspen Marketing and Cars.com/Dealer Inspire. Prior to joining Outsell, she founded her own marketing consulting company, Lane Marketing, and a women’s mentorship and leadership company called WINGS Coaching.

Pam Dixon
VP OF PEOPLE & ORGANIZATIONAL DEVELOPMENT
For over two decades, Pam has served organizations in a variety of industries as a trusted and respected HR and OD Leader. She approaches organizational challenges with curiosity, a systems lens, and an insatiable drive to find optimal solutions, while fostering collaboration and creative problem solving. Pam earned a PhD in Human Resources and Organizational Development from Colorado State University and maintains certifications in change and transition management, mediation, and HR program evaluation.

Rob Duran
VP, PROGRAM MANAGEMENT
Rob oversees our program management portion of the business, working with our program partners to ensure the business runs smoothly and to the highest caliber of service and performance. Rob has been with Outsell for nine years and has continued to see exceptional growth with our programs. He came to the organization with over 25 years of Marketing and Account Management experience.

Roger Noden
VP, DEVELOPMENT

Sami Hodsdon
VP, PROGRAM OPERATIONS
Sami runs the Program Operations team that supports the onboarding and maintenance of clients while ensuring successful delivery of communications across multiple media channels. She started her career at Outsell in 2006 and over the years grew into the role of Director of Program Services. As a Director, she developed a strong team and led the operational requirements for the successful implementation of our new content management system.