Behaviorally Targeted Email Campaigns for Auto Dealers | Outsell
Man using laptop on sofa

Email

Automated Dynamic Email Campaigns for Auto Dealers

Outsell sends behaviorally-targeted email campaigns that convert prospects into buyers and keeps current customers engaged on an individualized basis across both sales and service.

Continuously Engage with Individualized Communications

Brand-centric communications gather information from consumers, and every time they click, Outsell learns more about them. The additional intel of their activity on landing pages and the dealer’s website further informs individualized follow-up.

Create Lasting Customer Relationships by Delivering Relevant Content Across Profit Centers

While consumers are always in various lifecycle stages, Outsell helps build lasting relationships by delivering relevant content for both sales and service.

Traditional vs Outsell AI Marketing

Instead of sending consumers what you think they want to see, their behavior dictates what is fed into their inbox so they only get what they are interested in.

Outsell’s AI Marketing Automation gives an Amazon-like experience and has proven more effective with an increased conversion rate of 157%.

Drive More VDP Views & Foot Traffic

Outsell can drill down all the way to the VIN level, including vehicles from your lot in your communications that each consumer is most likely to be interested in. You can choose to boost vehicles that have been on your lot longer, but you’ll still only micro-target to the in-market shoppers likely to purchase that vehicle.

Outsell also delivers Private Offers such as dynamically adding incentives for test drives or purchases towards service or new vehicle sales to existing campaigns, creating an even more compelling reason for consumers to buy or lease from your dealership.

Conquest to Capture More Market Share

Outsell identifies interested prospects that inform multi-wave communications with an initial trigger, consideration phase, and all the way through to the buyer phase. Records are de-duped against your database to bring up to 45,000 active in-market shoppers and servicers.

Email campaign example

Improve Your Reputation Across Review Sites

The lifecycle doesn’t stop at purchase but continues with reputation management.

Outsell offers:
Review Solicitation, Alerts, and Reports

ADAPT TO YOUR CUSTOMERS

Outsell drives optimal effectiveness with responsive design across all devices.
Responsive Campaign examples for phone, laptop, and tablet

Contact Outsell today to learn more
about our unique capabilities