December 12, 2011
Health of a company culture is important internally, but also in how others, particularly consumers, view your brand. Healthy companies have values and follow these values in their everyday practices. Involvement in charity organizations can be a great way to facilitate healthy company values and promote teamwork, and also allows for a successful company to give back.
The holidays are an ideal time for giving, a time when decorating the office and letting your hair down at the company Christmas party can easily be supplemented with charitable giving.
This year, Lexus is teaming up with the Marine Toys for Tots Foundation as part of its “December to Remember” sales event, and will be donating $5 to Toys for Tots for every big red bow shared via Facebook and Twitter.
“As a follower of Lexus online, you can help Lexus reach its goal well before the deadline, even before Christmas. On Facebook, fans make the donation through one simple click on the ‘December to Remember’ tab at facebook.com/lexus. Twitter users can make a difference by using the #lexusbigredbow hash tag. This initiative represents a first for Lexus, using social media channels to advance a charitable drive.”
The Lexus “December to Remember” program has existed for many years, but turning to social media to spread the word may prove to be their most beneficial tactic yet. Lexus is giving a great example of how to use the digital world in a positive way for both their brand and a worthy cause.
The Outsell Caring Committee participated in the Volunteers of America “Adopt a Family” program for one of our December holiday events. We sponsored three families who are in need this holiday season. By purchasing items recommended on each family’s wishlist, Outsell participants brought in and wrapped Christmas presents for families who otherwise might not have had much under their trees this year.
What are you doing to support local and national charities this holiday season?
May 23, 2011
Cultivating a User-Centered Culture
Outsell’s Design & Integration Lead, Craig Vore, Campaign Operations Batch Manager, Katherine Lyman, and Campaign Operations Supervisor, Samantha McIntosh, attended a Minnesota Interactive Marketing Association (MIMA) sponsored event in January called “Cultivating a User-Centered Culture.” The event featured Nancy Lyons and Meghan Wilker of Geek Girls Guide and Clockwork Active Media Systems, aimed at both improving interactions with clients and employees.
Lyons and Wilker come from a company that has been named a “Psychologically Healthy Workplace.” Much of that comes from the practices they shared in their presentation, how everyone is a ‘user’ in some way of some aspect of every company, and that needs to be taken into consideration at all times.
December 13, 2010
Promoting Team Work & Positive Company Culture
Building and maintaining a strong company culture is important at Outsell, not only to management, but to every associate at our company.
Andres Perez, one of our agents from the Outsell Live Chat Center, wanted to form an Outsell soccer team to promote work relationships and add an outlet for competition and fun after work hours. He went to great lengths in order to recruit members and make the activity happen, which not only resulted in a successful team, but team uniforms to show our company pride.
The Outsell Soccer Team consists of 9 members currently: Andres Perez, Michael Tomiak, David Giberson, Sakib Akbar, Kailash Ramanathan, Dinesh Murali, CJ Ramos, John Uphoff, and newest recruit Tim Gilmore.
Games are played Sunday Nights at the Vadnais Heights Sports Dome as part of the adult men’s soccer league. The team’s first game was November 21st, playing nearly every week until Playoff Week January 16th.
Outsell is one of fifteen teams. So far our team has participated in three games, wining one, losing one, and tying the most recent, with a postponement of this past weekend’s game due to snowfall.
Be sure and check out more about this local sports center and leagues and other services they provide at their website.
November 1, 2010
Eat, drink and be scary.
I had the pleasure of celebrating my year anniversary as an Outsell employee the same way I began my time with the company, with the week of Halloween and the Outsell Halloween Bash.
Outsell truly sets itself apart not only for its business practices but for the success and happiness of its employees in having such an incredible company culture. Many organizations might throw a Halloween party, but maybe none quite as homey and entertaining as a potluck where every team member can be assured that everyone else will be coming to work dressed up.
The potluck had a number of notable dishes, though most impressive had to be the cauldron of eyeball punch frothing like a witchy brew.
Winners of the costume contest this year were President and CEO, Mike Wethington, in a rather inspired Dracula getup, Development Team Lead, Arnab Bagchi in full pharaoh gear including gold face-paint, and the entire Dealer Services department portraying what they referred to as ‘The West Side’.
We had a good showing of classic costumes—an Alien, a monkey suit, and our lovely Administrative Assistant, Catherine Decker, as Scooby Doo’s Daphne. There were also a few lesser known characters that joined the party, like Captain Hammer from Joss Whedon’s internet short Doctor Horrible’s Sing-Along Blog depicted by Customer Interaction Center Manager, Katrina Turgeon.
You can see additional photos from the Halloween Bash on our Facebook Fanpage here.
Amidst all the fun, Outsell employees did manage to get back to work for a few more hours before partaking in an exciting team meeting that has everyone pumped for the rest of this year and the next, as well as Outsell’s quickly growing future as a digital marketing staple.
Most notable of all was none other than Strategic Alliance Director, Dennis McMillan, and his outstanding display of Outsell and Halloween team spirit with this inspired ‘tattoo’.
Thanks for a great time and a great Halloween, everyone!