Outsell wins 2017 AWA Marketing Solution Award at NADA

Outsell Named a Top Marketing Solution for Automotive Dealers

Outsell announced today that its multi-channel marketing platform won the 2017 Automotive Website Award (AWA) in the Marketing Solutions category.

The Automotive Website Awards, created by PCG Companies, took place at the National Automotive Dealers Association (NADA) Convention on January 27, 2017. The award show presented 37 awards to the best website and technology products on the market for car dealers. For more information about the winners of the 2017 AWAs, please visit http://www.awa.autos.

“Winning products in the marketing solutions category are those that we believe can help dealers to sell more cars in a digital age, as they are designed to increase the sales opportunities that dealers can have with in-market shoppers,” said Brian Pasch, Founder, PCG Companies. “We want to congratulate Outsell for winning an Automotive Website Award for its multi-channel marketing platform, and look forward to the company’s continued innovation throughout 2017.”

“It is an honor to receive this respected industry award and we want to thank PCG Companies for recognizing Outsell as a leading marketing solution for automotive dealers,” said Michael Wethington, President and CEO of Outsell. “I am extremely proud of our development teams at Outsell that work diligently to create leading solutions that help our dealer customers gain greater insights into their customers’ needs, improve overall engagement, and ultimately drive sales.”

Outsell is a multi-channel marketing automation platform that manages millions of interactions every month for dealers representing all major automotive brands. It incorporates the industry’s first machine-learning based predictive analytics solution for dealerships that automatically harnesses data to better identify, connect with, and market smarter to a dealer’s entire customer database. Outsell gives dealers the flexibility to customize communications that reflect and align with their brand’s marketing initiatives, and as a result, dealers are experiencing impressive returns of 9x to 30x on their Outsell investment.

About the Automotive Website Awards
Since 2008, the Automotive Website Awards have provided car dealers with an independent review of automotive technology. PCG, the creator of the awards program, is a recognized leader in dealership education, consulting, and in-depth product research. PCG provides dealers with vendor-neutral recommendations to help improve process and increase profits.