First data study focused on marketing ROI for auto dealerships finds that many dealers invest to the point of diminishing returns Outsell announced today that along with partners RXA and Vistadash it has completed the first data study focused completely on Marketing Return on Investment (ROMI) for U.S. auto dealerships. Conducted in September and October … Continue reading New Study Reveals That Half of Auto Dealers Overspend on Marketing, With No Measurable Return On Investment