Our Company: Our People

Outsell is led by a veteran management team and a professional staff with qualities automotive retailers appreciate.

From top to bottom we are a group of self-driven, self-confessed, over-achievers.

As an organization, we not only thrive on performance-based compensation, we also foster an internal culture that rewards goal-oriented results. Our associates are recognized and compensated based on the success they achieve for our clients. Based in Minneapolis, close to the University of Minnesota campus, Outsell attracts outstanding associates. And we keep them. Our people enjoy working in a values-based culture with clearly-defined business expectations.

Outsell's core competencies include Internet sales and sales management, interactive marketing, search engine marketing, analytics and data mining, large-scale customer interaction center management, information technology management and consumer research and analysis.



Our Company: The Outsell Management Team

Mike Wethington – President and CEO
Mike Wethington has a proven track record of building profitable, high growth businesses. He is highly effective in evaluating talent to develop strong sales organizations and in executing repeatable sales processes to ensure revenue growth. Mike has a breadth of industry experience ranging from start-ups and emerging growth companies to large multinational corporations in the automotive, banking, computer, financial services, insurance, retail, and telecommunications industries. In addition to leading Outsell, Mike is managing partner of SynetVentures, a Minneapolis-based venture capital firm focused on bringing proven business systems and a network of experienced professionals to take innovative business opportunities to the next level. Mike also serves on the Board of Directors of several emerging organizations and is a Regent of St. John’s University.


Bart Greenwood - COO
Bart Greenwood has a breadth of expertise in developing business strategies and executing operational processes to create profitable, high growth organizations. Bart has held a variety of leadership positions in industries experiencing rapid change and consolidation. He was COO of Synet Service Corporation, an Information Technology professional services firm with an
average growth rate of over 70% that was acquired for over $40 million in 2001. Prior to joining Synet, Bart served as Vice President of Network Services and Vice President of IT Acquisitions at Wells Fargo/Norwest Corporation, a leading financial service organization. At Honeywell, Bart participated in acquisitions, strategic planning, and was CFO of a European-based venture company. Currently Bart is also a managing partner of SynetVentures.


Donna Bahara – Vice President of Operations
Donna Bahara is a senior-level operations manager with extensive expertise in customer interaction management. She has effectively built and managed customer contact and service organizations for world class companies including Pfizer, Allstate, Georgia Pacific, and CIBC Bank of Toronto. Donna also has experience in creating customer contact centers to handle interactions however the customer prefers to communicate; by phone, email, or online chat. She combines best practices in customer interaction management with the latest thought in technology and business process to dramatically improve the customer experience and drive revenues.