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Outsell's Director of Interactive Marketing Named to International Industry Leadership Council

Brent Bissell Invited to Vista Research Inc's Society of Industry Leaders- A Division of Standard & Poor

Minneapolis, MN (May 29, 2008) - www.outsell.com - Brent Bissell, Outsell's Director of Interactive Marketing is one of the new members appointed to the prestigious Society of Industry Leaders- a knowledge conduit providing information to Vista Research, a part of Standard & Poor's Research Services group.

A division of Standard & Poor, Vista Research Inc. operates as a subscription-based, primary research service that connects its clients with Members of the Society of Industry Leaders, a carefully selected global network of key thought leaders and industry professionals from every major market sector, providing them with an efficient and unique opportunity to gain better insight and understanding about a wide range of industries including Business Services, Financial Services, Media, Retail/Consumer and Technology.

Bissell currently serves as the Director of Interactive Marketing at Outsell, LLC- a leading internet auto sales & marketing firm. In his professional role at Outsell, Bissell is charged with the development and management of interactive marketing campaigns with a focus on strategic integration and execution, and an emphasis on quality, performance and program expansion. He has extensive experience in Strategic Planning, Database Marketing Campaigns and Analysis, Research, and Consulting for a variety of clients, as well as special expertise in relationship marketing, multi-channel response campaigns and competitive intelligence analysis. Prior to joining Outsell, Brent was served as SVP General Manager of McCann Erickson Direct, VP Database Marketing North America for Carlson Marketing Group, SVP of Campbell Mithun Interactive & Direct, as well as other world-class advertising and direct marketing agencies. His many years of automotive database marketing experience include work for Pontiac, Buick, GMC Truck, Opel and GM credit card, as well as Acura, Mazda, Toyota, and Ford Motor Company.

Bissell is also uniquely qualified for his role as a Relationship Marketing expert on Vista's Industry Leadership council. He has served as a Finals Judge of the Direct Marketing Association's prestigious ECHO awards for eight years, has been a keynote speaker and judged top direct marketing competitions in the US, Europe and Asia and has served on the Direct Marketing Association's Business to Business advisory board. He is also Charter Senior Fellow of the International Society for Strategic Marketing and has been named 'One of the top 200 Industry Luminaries' by Target Marketing Magazine in a special issue.

About Outsell LLC
Outsell (www.outsell.com) is a leading internet auto sales & marketing firm targeting automotive leaders who want to significantly increase sales and fixed operations revenues via the Internet. Outsell delivers a sophisticated suite of services that touch every phase of the online car buying process including:

As the fastest growing Internet automotive sales & marketing company in America, Outsell is a fire-breathing, tire-squealing Internet auto sales machine.

Media Contacts

Sahil Merchant
sahil.merchant@outsell.com
612.236.1517