Achieves 301% Year Over Year Revenue Growth for 2006 via Rapid Adoption of the Internet BDC Services Internet auto sales and marketing firm, Outsell, announces fourth quarter results which include a 301% year over year revenue growth generated by a strong demand for the Internet BDC service offering.
Minneapolis, MN, January 22, 2007 - http://www.outsell.com - Outsell, the fastest-growing automotive Internet sales and marketing firm in America, has announced a year over year revenue growth for 2006 of 301% with its Internet Automotive Sales and Marketing services.
Outsell is attributing its continued hyper-growth to a highly positive response from dealers to the full launch of the industry leading Internet BDC service offering. The Outsell Internet Business Development Service experienced rapid adoption with market leading dealers like Hendrick Honda Cars of Rock Hill, Motor Cars Honda and Toyota and the Bill Walsh Group. The Outsell BDC ended the year with a processed workload of 1.5 Million consumer electronic and phone interactions. The rapid increase in consumer interactions was facilitated in part by the development and implementation of a Cisco Internet Protocol based telephony system that provides CRM interface, localized dealer phone numbers and the hot-transfer capability of highly qualified buyers to dealer showroom sales personal on a real time basis, creating a seamless online to showroom buying experience for consumers.
"The Internet BDC service demonstrates Outsell's focused effort on the automotive internet sales market by offering dealers a full-fledged multi-channel interactive sales and marketing solution," says Mike Wethington, CEO of Outsell. "Unlike many offerings for the market, Outsell offers dealers a simple, single-point solution to complex sales and marketing activities. Outsell is the industry"s first solution provider delivering complete interactive sales and marketing functionality via a model based on a simple processing fee that is only charged for vehicles sold through this channel- Simply put, our success is solely based upon the success of our clients."
"As a specialized automotive sales and marketing company, absolute top-class customer service is critical to our business success. Our Internet BDC center is the core of that. Outsell"s Internet BDC service is a very good choice, because it's an excellent solution to best meet our high standards, even in peak times," says Bart Greenwood, COO of Outsell.
With a view to sustaining growth and innovation, Outsell also developed and implemented a new Interactive Email Marketing System that is now providing customers with an industry first live chat enabled email marketing platform which allows consumers to define and receive personally selected content from dealerships, such as dealer specials, automotive brand news, dealership news, service and maintenance topics and general interest topics. This allows customers and prospects to receive information from the dealership that is most relevant to them.
During the fourth quarter, Outsell"s Live Chat service has also continued to see improvement in consumer satisfaction scores, with 70% of dealership consumers rating their interactions with Outsell Live Chat agents as an "A", and 84% of consumers rating their interactions as either an "A" or "B".
About Outsell
Outsell (www.outsell.com) is a leader in Internet Auto Sales targeting auto dealers who want to significantly increase car and fixed operations sales via the Internet.
Via its Internet Auto Sales Machine, Outsell is able to:
As the fastest growing Internet auto sales company, Outsell is a fire-breathing, tire-squealing Internet auto sales machine - Results. Guaranteed.
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