Outsell LLC Increases Efficiency and Develops More Opportunities that turn into Car Sales with Chrome's PC Carbook Plus
Internet auto sales and marketing firm counts on Chrome to deliver quick access to consistent and accurate vehicle information
Minneapolis, MN, December 14, 2006 - As the fastest-growing Internet auto sales and marketing firm in America, Outsell LLC has seen great success with its suite of services targeted to dealers. One service in particular has proved to be very popular: working as a dealership's virtual Internet Business Development Center (BDC) in charge of follow-up activities for client dealership leads. Outsell is able to respond to consumer internet requests within 15 minutes; a huge advantage for busy dealerships. Once on the phone with the consumer, Outsell works with the customer to qualify exactly what vehicle, specifications, and price point they are seeking, then flips the qualified appointment or lead to the dealership's sales staff for the close.
With manufacturers changing their lineups, pricing, and availability seemingly everyday, Outsell was finding it increasingly difficult to provide customers with accurate and consistent pricing and specification information. Outsell's customer service staff had to rely on trying to hunt down the most up-to-date vehicle information using manufacturer's websites, among other multiple sources. To solve their problems, Outsell turned to Chrome System's PC Carbook Plus.
"We turned to Chrome's PC Carbook Plus because we needed one simple tool that our BDC Sales staff could use when speaking with customers," says Joe Costello, Internet BDC Manager for Outsell LLC. "Using this tool, it's very easy to get all the information we need at the touch of a button; it's the perfect medium for our Agents because they don't have to go to manufacturers' websites or multiple sources to get accurate information about gas mileage, or option packages, or a vast amount of other information."
Using PC Carbook Plus, Outsell has increased their efficiency and helped its BDC Agents to qualify and develop more dealership leads. "We're reducing the time spent on each call by 20%, meaning we can take more calls and get more deals to dealers," says Costello. "With PC Carbook Plus we can develop and verify customers' needs and what options are available on a vehicle, thereby getting the opportunities to the dealership sales floor quickly and easily."
PC Carbook Plus has also improved the quality of Outsell's Live Chat service. "PC Carbook provides us with correct and consistent information and, since most of our dealers are familiar with Chrome, when we tell them we're using a Chrome system they're happier and have more confidence in our information."
Outsell and its Internet Auto Sales services are experiencing exponential growth. With an annual growth rate of over 250%, the company currently communicates with more than 16,000 consumers a day for over 450 dealers nationwide. Its service offerings include Live Chat, Internet BDC, Automotive Email Marketing, and Search Engine Marketing. PC Carbook Plus helps Outsell to meet their goals of helping dealers to engage, develop and close more business. "With PC Carbook Plus we have easy point-and-click access to information so we can answer questions very quickly," says Costello. "Our Agents love it and use it on every consumer interactionl. We're exploding with growth and PC Carbook Plus is a factor in that success."
About Outsell
Outsell helps dealers understand that Internet auto sales and marketing is the next great opportunity to dominate their competitors. We're seasoned experts in our business and yours. Outsell offers a total solution through a unique assembly of the most advanced Internet marketing strategies, services, technology, and alliances.
No other partner can attract more shoppers to a dealership website; engage more of them with real-time Live Chat; employ an advanced Business Development Center to drive customers into the showroom and; build stronger, longer customer relationships with automotive e-mail marketing. We even track each customer from first hit through final sale, so you know ROI down to the dollar. Outsell is a fire-breathing, tire-squealing Internet auto sales machine—Results. Guaranteed.
For more information about increasing your auto sales via the internet visit: http://www.outsell.com or call: 612. 236.1500
