IBASE INSIGHTS: HOW FAR ONLINE?

90% of all car buyers are using the Internet to shop for a vehicle!

Outsell has conducted a new series of Outsell iBase Insights consumer research studies to find out what consumers want and how they want it -online. The Outsell iBase Insights provide automotive leaders with a competitive edge to out sell their competition.

The first 2007 iBase Insight analyzes how far consumers want to take the automotive buying process online.

Car Buyers Want to Shop Online

Only 5.9% of car buyers have no interest in shopping online.

In the last year, there has been a 32% increase in the number of Internet shoppers who desire to complete price negotiations online before coming into the dealership to buy.

63% of Internet shoppers revealed an increased likelihood to purchase from dealers who have built a great online-to-showroom floor shopping experience. With a real-time interactive channel made up of Live Chat, phone and email support, dealers sell more cars.

At What Stage Would You Stop Shopping Online and Visit the Physical Dealership?

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Don't let your competitors grab the shift in 1/3 of the market!
Contact Outsell today to learn how you can attract and engage online shoppers and sell more cars via the Internet.

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